First start a blog – and call it ‘[insert law firm’s name here] SUCK’
Next, make a couple of videos slagging off said law firm – and post them on YouTube…
Finally, open a Twitter account and disseminate your vengeance to the world! (A stage which, while preferable, is not – as this article proves – always necessary to reach a wider audience of the targeted law firm’s peers. Still we’d recommend that THORNTONS solicitors SUCK establishes a Twitter presence as soon as possible.)
The full story behind the hate campaign is, of course, available at THORNTONS solicitors SUCK. But for those in a hurry, it boils down to a bitter dispute over a will – for which Thorntons Solicitors is the executor.